MEET THE

TEAM BEHIND THE MAGIC

I realize that the financial space can be very intimidating. In fact, many business owners are afraid to ask for help. I understand that there is a lot of emotion around money and success, and I want you to feel confident and comfortable asking questions and taking the steps you need to succeed.

Making sure you are comfortable asking me about your business finances and trusting that I am a reliable source will always be my primary focus. In short, I will empower you to take up space in the financial places you have been uncomfortable with and show you that this can be yours too!

My passion is centered around working with business owners who are ready to build out their business, quit their jobs, and/or look to their futures both personally and professionally.

Sydney Smyers Conway

When Sydney isn't knee deep in excel spreadsheets she is most likely on the golf course, where she is a golf instructor and avid player. Sydney played DI softball at Niagara University where she received her MBA in accounting. Her background is in Auditing and Financial Analysis. Sydney was previously an Auditor at a CPA firm where she developed a strong foundation in financial statements audits across a wide variety of industries. Later moving to the role of Senior Financial Analyst at a global robotic manufacturer, she went from the detailed approach of auditing to a high-level view of budgeting and projections for North American companies. She was responsible for reporting to their foreign parent company.

Sydney has always loved working with a variety of clients and helping them to achieve their goals. Know Your Worth is the culmination of all of her talents.

She enjoys eating at new restaurants and sampling cheese! Her favorite cheese shop is Chantal's Specialty Cheese. If you are a Pittsburgh local she recommends mimolette!

Sydney is quite the extrovert, loves public speaking, and talking with her clients. Helping her clients feel positive and excited about their financial well-being is her favorite part of her job.